SOCAL=南カリフォルニアの「顔」ソーキャルモンは、日本の社畜文化に対してカワイく反抗するライフスタイルアンバサダー！
「一度きりの人生、仕事ばかりしてないで楽しく生きようよ。」
そんなメッセージに共感する人たちが着るブランドとして生まれたのが THE SOCAL FACE。（ザ・ソーキャル・フェイス）
NEVER STOP DRINKINGロンTは、少し肌寒いSOCALの秋のプールサイドで、ファイヤーピットを仲間で囲みながら飲み続ける人達のパーカー。終わりなく飲む気持ちだけど、最後はマシュマロ焼いてクラッカーで挟むSmoreかな。
SOCALMON represents the face of Southern California, spreading the message of cute rebellion amidst Japan's pervasive workaholic culture. It embodies the Southern California lifestyle ambassador!
"Life is too short to just work. Let's live it up!"
Born as a brand for those who resonate with this message, THE SOCAL FACE is here to inspire.
The "NEVER STOP DRINKING" hoodie is for those cool SOCAL fall poolside vibes, gathered around a fire pit with friends, just keepin' the drinks flowing. It's all about that endless drinking spirit, but hey, maybe winding down with some s'mores.
• 100% cotton
• Heather Grey color is 80% cotton, 20% polyester
• Fabric weight: 8 oz/yd2 (190 g/m2)
• Heavyweight material
• Regular fit
• Elongated hem
• White cotton threads
• Blank product sourced from Vietnam
This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!
Size guide
| LENGTH (inches) | CHEST (inches) | SLEEVE (inches) | |
| S | 26 | 19 ¼ | 22 |
| M | 27 ½ | 20 ½ | 22 ⅞ |
| L | 29 ⅛ | 21 ⅝ | 23 ¼ |
| XL | 30 ¾ | 22 ⅞ | 23 ⅝ |
| 2XL | 32 ¼ | 24 | 23 ⅝ |
| LENGTH (cm) | CHEST (cm) | SLEEVE (cm) | |
| S | 66 | 49 | 56 |
| M | 70 | 52 | 58 |
| L | 74 | 55 | 59 |
| XL | 78 | 58 | 60 |
| 2XL | 82 | 61 | 60 |